Category: Blog

You may have heard of a SWOT Analysis. It is a planning method used to evaluate a project or business ventures related Strengths, Weaknesses, Opportunities, and Threats. The strengths and weaknesses are internal to the project or business venture and can be controlled, to some extent. Opportunities and threats are external to the project or […]

I truly value my relationship with my parents. The role of my parents and my siblings in my life can hardly ever be overstated. To begin with, I should state that my parents have always provided me with support. Their opinion has always played a significant role in my decision making process. Whenever I had […]

Speaking in public can be a powerful way to build a business. It can help raise the profile of your business, generate new leads and create greater profits. But speaking in public can be nervewracking and seriously stressful for first timers. Writing a speech can be a major challenge, especially for technical writers. We can […]

Countee Cullen an American Romantic poet following the model of the English Romantic poet, John Keats, was one of the leading African American poets of his time, associated with the generation of black poets of the Harlem Renaissance amongst whose ranks was Claude Mckay, Langston Hughes, James Weldon Johnson, Nella Larsen, Melvin Tolson and Arna […]

Introduction: In a world where ideas drive economies, it is no wonder that innovation and entrepreneurship are often seen as inseparable bedfellows. The governments around the world are starting to realize that in order to sustain progress and improve a country’s economy, the people have to be encouraged and trained to think out-of-the-box and be […]

Why is the Buddha smiling? Because it’s finally happened: meditation is mainstream. Of course, the true “Buddha mind” finds reason to smile from within and is said to be unfazed by such spacetime frivolities as cultural trends, but surely the “enlightened” among us, whoever they are, must be encouraged that meditative practices are being taken […]

Seems like it doesn’t matter whether I’m talking to the owner of a home-based business or a small business, a marketing exec or a copywriter, just about everybody in this biz deals with the same, burning question about every direct response promotion they create: “How can I know just how strong the sales copy in […]

“If you can’t explain it simply, you don’t understand it well enough.” -Albert Einstein (1879-1955) German physicist Paraphrasing matters in conversation too-especially when learning a new language! Experienced English teachers know that students must learn paraphrasing skills to complete academic writing assignments. Likewise paraphrasing remains a vital skill for English language learners to participate in […]

Have you been thinking of writing a letter to grandma or grandpa to let them know you appreciate them or to say thank you for that gift they gave you? If you’re thinking of writing that letter or note, following are some pointers for writing your letter: Make an attempt to do a hand-written letter, […]

After years of working in the executive staffing and recruiting industry, collaborating with countless hiring managers and human resource administrators across various industries, I acquired a thorough understanding of what these individuals were looking for in potential job candidates. I began to see patterns, consistencies, universal tendencies, and I began to see just how important […]