MLM Prospecting Post

What you should know about Amway: Scam or Glam!

If you’re considering becoming an Amway IBO and you are having second thoughts, or just not sure if it’s for you, you’re among the many people who have that very same question. It will probably be the most important question of your life. As well it should! You are looking to invest time, money, and undeniably the very future of you and your loved ones into this opportunity. So, as an entrepreneur, your sole job is to find out the truth about the Amway opportunity.

However, you’ve come to a point where you just don’t know what to think because of the confusing “opinions” of bloggers and forums on the net. Allow me to emphasize the word “opinions”. The main problem with today’s “online” society is that we all have an equal voice, whether the data is factual or misleading, especially when it comes to Amway being a “scam” or being “glam” (short for glamorous) as portrayed.

In order to objectively determine whether or not Amway is a “scam” or if it’s “glam”, we must set aside our emotions and focus on the actual facts of Amway.

In a typical “scam” scenario, usually someone is asking for an up-front fee to get started without ever divulging any product or service information they provide. Amway portrays high quality products at competitive prices and has been around for over 53 years. If it were a “scam”, then why hasn’t the BBB (Better Business Bureau) caught on? Better yet, why has the BBB given the Amway Corporation an A+ rating every year for nearly a decade now? Another component of a scam is where they claim or guarantee you can make tons of money immediately just sitting around with little or no effort on your part. Well, the Amway sales plan specifically details the work involved and the income “potential“, not a guarantee.

After a little research, Amway also partners with major corporations like Sears, Best Buy, K-Mart, T-mobile, AT&T, Dell Computers, The Disney Store, Bass Pro Shops, Office Depot, Avis and Budget rental cars, Petco, 1-800 Contacts, 1-800 Petmeds, The NASCAR store, Travelodge, and many other retailers. Again, if Amway were a “scam”, how could these major players in the retail world be so naive?

What Amway does is provide products and services to the consumer from basic commodities, like paper products, toothpaste, nutrition, cosmetics, cleaning products, and many others. Amway is different from any other retailer, like Costco or your local supermarket or pharmacy, in that they pay “consultants” (entrepreneurs like you) for obtaining new customers rather than hire a corporate sales force or putting up “brick and mortar” buildings all across the world. As you may already know, this concept is known as Network or Affiliate marketing. It is one of the most popular and profitable business models for newer entrepreneurs as well as the “high profile” ones like Donald Trump or Warren Buffet.

So Amway is a Network Marketing business opportunity which does not mean it is a scam. In order to determine if it’s “glam” or not we need to examine another factor before making a decision. In addition to gathering customers, Amway also pays consultants for recruiting others into the business similar to someone referring their friend to their place of employment. If their friend gets hired on, the company pays the referring employee.

So this is where we really need to look closely to see if Amway is a “scam” or “glam”. The difference between a legitimate business opportunity and a pyramid scam is how the company compensates you for recruiting others into the business. If Amway simply pays their consultants for recruiting people into the “business”, then it is a scam and you should run for the hills. By looking at Amway’s compensation plan, we see that they pay their consultants a leadership bonus for recruiting others, as well as for the movement of product to customers. Remember; a legitimate business must offer a product or service to the consuming public and it just so happens that Amway offers both.

With that in mind, let’s review that we’ve uncovered so far about whether or not Amway is a “scam” or “glam”.

a) Amway offers legitimate products or services, both from their parent corporations Alticor and Access Business Group, in the Home, Health, Beauty, and Gifts markets, which incidentally are the largest revenue generating markets globally today. This is the first fact in determining that Amway is not a scam.

b) Amway does not pay consultants to merely recruit others into the business. You must help your new business partners gather their own new customers before you are eligible for a leadership bonus; however, you can receive a bonus for merely purchasing what they call “anyway” products, like the ones mentioned earlier in this post. This is more like getting cash back for your groceries at your local supermarket.

So now that we know that Amway is not a scam we need to determine if it is “glam” by examining how you would successfully build a profitable Amway business.

You need to have a sustainable plan for gathering customers and recruiting new business partners. You then need to have a plan for helping your new business partners gather their own customers so you can earn the leadership bonuses that Amway has to offer.